Only ten years later, the beauty standards changed again, with Hollywood bringing back the hourglass figure. This standard continued in the ’40s and ’50s with popular stars such as Marilyn Monroe.

As far as makeup was concerned, most women went with a natural look that only highlighted lips and eyes.

And, finally, the ’60s. How could we not talk about pants that made you look thin with long legs? Both the fashion and cultural scene changed in the ’60s after the recovery of the economy after the war. Now, women opted for long jeans and eyelashes.

20th Century Beauty