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South Korea
With a multi-billion dollar beauty industry and the fifth highest percentage of plastic surgeons in the world, Koreans are obsessed with everything beauty, whether that means makeup or altering how they look by other means. Even their most basic skincare process requires a minimum of 12 steps. South Korea has also become a popular destination for “nip-and-tick tourism” or tourists traveling and looking to get plastic surgery. Liposuction, eyelid procedures and nose jobs are the most popular processes here.
